How to Get Started Putting Love to Work

To get started putting love to work, ask yourself and your colleagues these two simple assessment questions: 1) Do we love our customers? 2) Do they love us back? 

If the answers are not an immediate and definitive YES, there is Amare work to be done. I recommend asking these questions as a first step because they effectively catalyze the conversation, they are not threatening, and they bring up results that every business leader wants, no matter how jaded or warlike.

Now remember the three “MAO” psychological factors that can affect your success so you know how to move forward from your assessment results.

• Motivation – Is more customer love something you strongly desire and would value?

• Ability – Do you have the requisite skills, knowledge, and resources to generate more customer love?

• Opportunity – Do you have the time, space, and permission to take action on customer love?

 Three Powerful Ways to Catch The Amare Wave

In my book, The Amare Wave, I provide dozens of ways to get started catching the wave. Here are a few that most people find especially engaging and challenging. See the designated pages for much more.

1. Ditch predatory language. Search out hostile words like “crush competitors” and “capture customers” in your business plans, emails, presentations – and even in your thoughts and intentions. Then replace with equally evocative non-violent replacements. See pp. 60-67. 

2. Make money your servant, not master. List five things – positive and negative – that come to mind when you think of money. Notice your emotional response to each and choose one to work on. This will help you shift your thinking to value money as a gift, not as god or devil. See pp. 23-31, 233-237.

3. Forget outcomes, focus on the work. Of course, outcomes are vitally important to any business. But being attached to them gets worse results. Assess how much time you and your people are distracted by desired outcomes, how much you’re in the flow, and how much your self-esteem is tied to achievement. See pp. 212-221.

Want Help Getting Started?

Speaking of powerful starts, I have space for just a couple more leaders who want “Moshe On Tap.” A combination of customized business consulting and deep leadership coaching, with a dollop of spiritual advising. Contact me directly if you want to explore.

Today’s Amare Wave Wednesday Quote

“A journey of a thousand miles begins with a single step.”

―Lao Tsu, in the Tao Te Ching

Thanks everyone for tuning in to Amare Wave Wednesday! Do YOUR one amare thing today to improve your business and grow the wave! 

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With Amare,

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